Your Practice’s Digital First Impression
What patients see before they call or book
Most patients form an opinion of your practice before they ever speak to your team.
They look online. They scan your website. They read reviews. They try to understand who you are and whether they feel comfortable taking the next step.
Resources from our session: RACGP – Social media and Practice Social Media Sample Policy – MDA National
Trusted by Healthcare and Medical Organisations
Kylie has delivered presentations and training for health sector audiences including:
- Royal Australian and New Zealand College of Ophthalmologists – Practice Managers Conference, Melbourne
- Rural Doctors Network Association – Practice Managers Conference, Sydney
- The Australian College of Dermatologists – Practice Managers Conference, Melbourne
- Joint Training Cultural Services Australia – Medical and Healthcare Practice Manager Conferences
- RACGP – Practice Owners Conference 2026, Sydney
- Mater Education – Internal Training and Development
- General practice and healthcare leadership forums
About Kylie Chown
Kylie Chown is a LinkedIn strategist, trainer and speaker who specialises in digital reputation and professional visibility.
With more than 15 years of experience, Kylie has supported over 12,500 professionals and organisations across Australia, New Zealand, Asia Pacific and the United States. She is the Founder of My Digital Brand and Australia’s first Certified Social Media Crisis Advisor.
Kylie has delivered more than 450 workshops, presentations and training sessions across healthcare, professional services, government, education and technology.
Her work has been featured in Sky News, The Huffington Post and Social Media Examiner.
